Q&A with Lilla – part 3
Our ‘Q&A with Lilla’ series is back and here is part 3. This is where we share questions from the previous class of Make Art That Sells.
In Lilla’s Make Art That Sells classes she often gets asked about how to sell work in particular markets, so we thought we’d share some of those questions and answers with you. If you want to work on making art that sells yourself, then why not join us for Assignment Bootcamp, starting on January 5*. (Please note there is no Q&A with Lilla in Bootcamp as the focus is on creating art. If you want to ask Lilla questions directly you will need to join MATS A or B)”
The next Make Art That Sells classes will take place in March 2015, so get on the mailing list here to be one of the first to hear when registration opens!
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Q: How many icons are good to have in a pattern? Sometimes I feel too many get busy – is there a magic number?
A: Excellent question. There is no magic number. If you keep watching the review videos in the MATS class, over time you will get a sense of what is too busy. Tip: Vary the size of the icons and let some pop the most, with others receding.
Q: For the trade shows that you mentioned, like Printsource and Surtex, can individual artists set up their own booth or is it only for agencies and artists represented by agents?
A: Definitely individual artists, too.
Q: When receiving a licensing inquiry from a company one has never heard of (and about whom an online search doesn’t yield more info than their website), how does one know if the company can be trusted?
A: What we do here is if we never heard of them, and they have a sketchy or no website presence, we ask for money up front, like a flat fee, paid by PayPal. If that scares them off, then perhaps it’s for the better.
Q. With any licensing deal, how can one be sure that the company pays out the correct royalties (since one can’t monitor their sales)? What if they don’t report all the sales (perhaps more a concern with lesser known companies)?
A: This is a tough one. If the company is unknown, refer to the previous answer. Get a flat fee. You can ask to audit the royalties, but this is tricky because it’s insulting, so tread VERY carefully. It implies you don’t trust them. Of course, if you DON’T trust them, by all means, do so.
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Want to work on making art that sells yourself, then why not join us for Assignment Bootcamp, starting on January 5*. (Please note there is no Q&A with Lilla in Bootcamp as the focus is on creating art. If you want to ask Lilla questions directly you will need to join MATS A or B)”
Got your own questions for Lilla? Join us for the next round of Make Art That Sells. Class begins on Monday 2 March, 2015 and you can register your interest here to be one of the first to hear when registration opens.
