There are so many factors in selecting our next artist. In this first round, we study the entry plus, if we like what we see, we go on to view the artist’s website.
What do we look for? We look for a fairly large body of work in a consistent style. That doesn’t mean that everything in the portfolio should look the same; as a matter of fact, we don’t want to see that. A variety of color palettes, moods, and even media appeals to us as our client base has varied needs.
We look for strong drawing ability–in any style–and a body of work containing a rich variety of imagery. Can the artist draw lots of stuff? A plus is strong lettering and the ability to draw faces and the figure. And finally, do we feel that the style will pull work? Will our clients respond favorably? In a sense, we try to be mind-readers.
Stay tuned. Over the next several weeks, you’ll see our top 50 Semi-Finalists, our 6 Finalists, and then the Winner.
Read more about our competition
here.