Month: August 2013


LRS artists cards @ Trader Joe’s!

I was delighted to see our artists (Marco Marella and Ann Boyajian) GORGEOUS work at Trader Joe’s while shopping last week.
Check out their selection on your next trip! Merci beaucoup! – Jennifer


Fab video from MATS student Antonija M + last chance to sign up with our installment program

Check out this gorgeous video made by Antonija M, one of the talented students of Make Art That Sells Part A. In it Antonija shares what she learnt in the course, and creates a fabulous pattern with all her new ‘knowledge’!

If you can’t see this video properly click here to view it on Vimeo!

Excitement is building for Make Art That Sells Part B which starts on October 8 (registration is now open here). In this course we give you the inside scoop on the following hot markets:






It works like a kit for each market – Lilla tells you what each market wants, and then walks you step-by-step through the process of creating a portfolio piece. Lilla teaches you how to break it down so you can respond to any brief, regardless of how daunting it may initially feel. With her help you can get that dream gig!

Each week includes:

  • In depth market overview (what sells, who buys it, what they are looking for)
  • Examples of real jobs
  • Interview with a market expert, art director or flourishing artist known for selling work in that market – think Paperchase, EK Success, Real Simple Magazine and more!
  • A professional-level assignment and step-by-step guidelines to respond with great art that sells
  • Access to assignment critique from Lilla (a handful of pieces will be critiqued each week)
  • Style development advice
  • Hot trends & fresh inspiration
  • Business and life advice from Lilla

You will also get access to a private community space where you can connect with other artists and designers, share your work and support each other.

The two parts of the course are designed to work together but you can just take one part if you prefer.


If you join this course and fully take on board Lilla’s advice, YOU ARE GUARANTEED TO GROW AS AN ARTIST, BUILD YOUR PORTFOLIO AND GAIN MORE MARKET SAVVY so you can make great art that sells. But don’t just take our word for it – read our amazing testimonials from alumni of MATS here.

For those of you who wanted to sign up via our interest-free installment plan, please be aware the deadline for this is this FRIDAY (AUGUST 30). Find out more and secure your place here.


AMY BLAY: Guest Blogger on Flow Magazine Netherlands

I was thrilled that Flow Magazine invited me to be a guest blogger for the month of August. Here’s the link!

Talking about my work and influences every week has been a great exercise for me, maybe it’s about time I started blogging. Thanks Flow!


LISA DEJOHN: GUEST BLOGGER work featured in “Breaking Bad”

Hi Lilla, as you know I’ve been working on a video for your Make Art That Sells part B class this fall about my amazing water tower job! It’s been really fun to connect to the project again. I have been in contact with the marketing coordinator there in Albuquerque and she sent me some beautiful photos of the completed 175 foot tower. I also wanted to share a photo collage of the tower as it appeared in Breaking Bad. Last but not least, I found a great document from Sherwin Williams (this was the paint used in the tower) that has some stunning pictures in it. Fun to see! You can follow the development of Mesa Del Sol, NM on Facebook! – Lisa


Nothing like coming home!

I love coming home from vacation. I love my home, I really do. One ritual is going through the mail, catalogs included. What a delight this weekend to open the Crate and Barrel catalog to this charming Land of Nod insert. And EVEN BETTER, how fabulous to see both Suzy and Jillian’s great work featured on the very same page! – Jennifer


Susy Pilgrim Waters wants to design shoes!

Susy Pilgrim Waters writes: “hi chaps..its exhilarating to be asked to play. well thats how i took the request from UPPERCASEs Janine Vangool to do a wee interview and illustrate my throw away comment about wanting to design shoes.
Its totally true..I do. I want to design a line of loafers.I jumped at this opportunity to make a mess and play in collage and paint like i used to…I feel like i want to sculpt my design, infact i would adore to take a shoemaking course.My shoe in words would be edge, sharp, mixed media, with a blocky heel..comfy.classic.Feminine but with a macho chic….my sketches started on the china town bus to NYC…bit jiggy…
SO i started with a large painting. working and drawing in my sketch books too…building the barely 2 dimentional shoe in linen , leather acrylic and gouache.frankly , its a bit daunting to bare your sole like this..but instead of being too self critical and thinking uppercase it so clean and minimalist i SHOULD draw one beautiful shoe i would have had to process this for MONTHs. (and taken the shoe here it is .rustic, rough, bit nutty.)
thanks to Janine who bravely is publishing this in the admit pininterest shoes for relaxation. – Susy


R2D2 spruces up!

Take a look at Jenn’s groovy robot from Mudpuppy! Makes R2D2 look like he could use some sprucing up! – Jennifer


MAKE ART THAT SELLS: work from 5 of our artists

MATS Part A was simply amazing. Lilla’s first assignment – pure inspiration – resulted in fabulous artwork from more than 500 participants! Here are some samples from our own artists who found new inspiaration in the ecourse! Hope to see you in Part B (starting in October) – Jennifer

From John Coulter:

From Sarah Walsh:

From Allison Cole:

From Trina Dalziel:

From Rebecca Bradley:


Jennifer Judd-McGee sleeps tight!

Take a look at these lovely snugglies from Jennifer Judd-McGee! These are available here from Land of Nod. Sweet Dreams! – Jennifer


Global Talent Search Semi-Finalists Announced! Did you make the top 50?

It’s time to reveal the 50 Semi-Finalists in the 2013 Global Talent Search!

We were flooded with entries in response to the exciting brief set in association with Paperchase, inviting entrants to design a journal cover with a playground theme. Here is what Lilla had to say about reviewing the submissions, and undertaking the difficult task of making the selection…

“What’s it like to review submissions from over 1,500 participants from over 30 countries around the globe? I’ll tell you what it’s like:  It’s exhilarating! I couldn’t wait to see what would turn up as a result of the assignment.  For starters, I was astounded by the quality of work and the calibre of the artists. Work was submitted in every medium: paint, watercolor, Adobe Illustrator, even 3-D pieces! My goal was to seek out the best of the best, and by a very careful process of elimination, I was able to narrow down the selection to 122 images. From there I began an even more studied (and challenging!) examination, and then finally I brought in my crack team, Susan McCabe and Jennifer Nelson, for their savvy input as seasoned agents to help narrow the work down to this group of AMAZING 50 semi-finalists.

First and foremost, we looked for pieces that jumped out at us for their terrific color, strong composition, and overall uniqueness. (Those of you that took Make Art That Sells know about how important it is to have your piece read well as a postage stamp as well as full size!) 
Was there something special about the piece? A quirkiness that enticed us to want more? Could we see our client base wanting to work with this artist? How about a clear embrace of the subject matter: playgrounds. (Pretty universally, the playground theme was well-executed.)
Was the style of the artist really apparent, in that we could immediately see a unique point of view? Was the technique masterful and polished? If we are to represent this artist and award them with a variety of top licenses, would they be able to knock them of the park? A strong, evolved style can do that. So that’s key.
Our sincere hope for those of you that were not selected for this particular competition is that you understand that in no way is that a reflection on your talent.  There were clearly way more images than we could select.  Going forward, you may wish to take my Make Art That Sells e-course to grow your talent even further (a new round of the course starts in October!). I did see how my June Make Art That Sells students were really well prepared for the Global Talent Search.  Also, we truly hope you’ll consider re-entering the Global Talent Search next time. ‘Like’ our Facebook page to be sure to stay on top of announcements and news!”


With no further ado, let’s give a big round of applause to the Global Talent Search 50 Semi-Finalists! Please feel free to share your thoughts with us on Twitter (@lillarogers #globaltalentsearch )

(In alphabetical order by surname)

Kiran Ahmad


Kelly Angelovic


Jan Avellana


Emily Balsley


Elspeth Alix Batt


Wendy Bentley


Maria Bogade


Gaia Bordicchia


Miriam Bos


Rosie Martinez Dekker


Chantel de Sousa


Susan Driscoll


Noemi Gambini


Lien Geeroms


Julia Glukhoy


Lindsay Grime


Lyndy Hants


Kim Hawes


Tamara Henderson


Denise Holmes


Victoria Horner


Jill Howarth


Zoe Ingram


Josephine Kimberling


Anita Kingsley


Tara Lilly


Dawn Machell


Lizzie Mackay


Antonija Majstorovic

Julie Mclaughlin


Lucky Nielsen


Erin Paisley


Juliana Pedemonte


Clare Phillips

Fatinha Ramos


Daniel Roode


Angie Rozelaar


Marta Rusin


Aimee Sicuro


Cindy Silverstein


Natalie Singh


Vesper Stamper


Amy Sullivan


Irene Tan


Megan Thomas


Victoria Weiss


Kara White


Selena Wong


Louise Wright


Janet Zack


If you are listed above – congratulations! You will be shortly receiving an email from us explaining your next steps and sharing your next assignment. If you do not receive this by Friday 2 August please drop a line to
For everyone else, we hope you will join us for the Global Talent Search next time, and in the meantime consider taking Make Art That Sells (starts October) to bring your art from good to great, or great to lucrative! Find out more and register here.