We knew we would be amazed, but wow were we totally blown away by the outstanding quality of art submissions we received.
What is the Global Talent Search? It’s our annual competition to find the next top artist to represent. They win a boatload of assignments, licenses, and consultations with some of our favorite companies. (I will tell you that our GTS winners of previous years are totally booked solid!)
The fifty semi-finalists are from all over the world.
21 North America
1 South America
80% have taken one or more of my e-courses, Make Art That Sells
The competition consists of three assignments. In the first assignment we asked the artists to envision what our fabulous and fictitious Brooklyn shop owner, Antoinette, would wear to bike to work.
Meet “Antoinette” who is the character in the three assignments.
She needs sneakers that she can bike in, instead of her platform boots.
Antoinette’s shoes. She’s in need of sneakers for bike-riding!
Q: Lilla, how did your team select the 50 semi-finalists out of the boatload of incredible submissions?
A: First and foremost, would we love to represent this look? On a gut level, is this a style we are infatuated with?
We considered the following in selecting the semi-finalists:
-Will this style get lots of work with our outstanding clients?
-Does the art stand out from the crowd? Do you get a sense of a well-formed and unique style?
-Did the artist give 110%? You’ll see, for example, that some artists illustrated the print on the inside of the shoe or embellished the bottom of the shoe itself.
-Is the technique strong and executed well?
-The color palette and the overall composition of the piece is masterful.
Why is the GTS important to our clients? It allows the agency to continue to deliver the freshest and best work in the industry along with our list of stellar artists. We are the place to find the newest and best talent from all over the world.
What’s next for the semi-finalists?
-The 50 semi-finalists have been notified today that they made it to the next round. You know they are going to be over the moon!
-They will receive their second assignment today as well. By the way, I loved writing the assignments and continuing the narrative of Antoinette. She’s up to some pretty amazing antics! The purpose of a narrative is to help the artist engage with the subject matter and demographic.
-The second assignments are due September 14th.
-Our panel of 20 top industry judges will privately select their favorites based on their highly-regarded expertise.
-The Public Gallery opens on September 16th for live voting for the People’s Choice. Here’s your chance to vote!
-We announce the six Finalists on September 23rd. Watch for that.
Check out my three videos I just recorded on:
-How I selected the 50 semi-finalists
Remember, you can cast your vote for your favorite on September 16th through September 21st. Stay tuned on the blog for more details. See all of the key dates here!
Again, we are honored that such top talent has participated in our annual Search!
Lilla, Beth, and the Studio Ladies