Lilla’s new e-course “Make Art that Sells”

Beth Nicholls, co-producer of Lilla’s new e-course, writes on her blog: “Shhh… a sneak peek into what is coming… (Hint: It involves the very awesome Lilla Rogers!)”

“Doing what you love means different things to different people. For some it is about the way they make their living. For others it is a way of life. Whatever you take it to mean, there is no denying that if you can monetise your passion, you get to do what you love for a big chunk of every day, week, month and year. And that has got to be a good thing.

So many of you in the Do What You Love community are artists, and time and again we are asked for advice from those of you who want to make a living from your work. So we decided to do something about it.

There are many courses and sources of advice out there on how to market and sell the art you have made – and many of them are helpful. But we have decided to come at it from a radically different perspective, and start much earlier in the process. Rather than advising how to sell the art you have made, our brand new course will give you industry insight on how to make art that is commercially viable in the first place – i.e. how to make art that sells.

This is not about selling out – it’s about staying true to yourself whilst making informed choices about what you create. And it is going to change everything for you.

This is your chance to learn how to make art that sells, directly from someone who has sold art for products worth over $100 million!

For the past year we have been working with Lilla Rogers – one of the world’s top illustration agents – to create ‘Make Art That Sells’. For the first time ever Lilla will be sharing three decades’ worth of knowledge and experience through this pioneering two part online course, which will teach you how to make art that sells in the most lucrative markets in the world. You do not want to miss this!

Course registration formally launches on February 26, but places are limited so jump on the waiting list if you want to be the first to hear when registration is open (and to bag an exclusive discount)!

The course will begin in June (specific details to be released on Feb 26). Be sure to register your interest and tell all your artist friends!

PS You can hear an inspiring interview with Lilla (by Monica Lee of Smart Creative Women) here and here. Please note the dates Lilla mentions in this interview are no longer accurate – as stated above registration opens on Feb 26 and the course will begin in June.”


  • Pricing? I’d want to know this first before a wait list.

    by roger
    January 10, 2013
  • Hi there!

    Wow, just found out this e-course exists.
    I am very interested to know the price of the e-course.

    Kind regards,

    Maaike van Oorschot

    December 3, 2013

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